Twenty years after his death, Tupac Shakur is still making music.
Can someone explain how that’s possible? Seriously. He’s produced 15 albums–10 of them posthumously.
In a period of five years from 1992-1996 he created a dozen albums, eight feature films, countless commercials, music videos and even two books of poetry.
And this was before the Internet.
From one interview:
“I’m coming at ’em 100% real. I ain’t compromising nothing. Anybody that talk about me got problems. You know what I’m saying? I’m coming at ’em straight up. Like a street person would. That’s how I’m coming at the whole world. And I’m being real about it. And I’ll grow with my music.”
I think it goes without saying: PROLIFIC.
If Tupac only had one number 1 hit, how the hell do you expect to create something of preeminent, lasting value? How do you maximize your chances of producing a masterpiece or, even just a profitable business that sustains the test of time?
Simple. You come up with A LOT of ideas.
According to Adam Grant in his NYT best-seller “Originals,” creative geniuses and massively successful entrepreneurs are not qualitatively better in their fields than their peers–they simply produce more work. A lot more. Which gives them greater variation and thus the higher chance of producing a massive success.
Stephen King: Has written over 55 novels, hundreds of short stories and half-a-dozen nonfiction books. There was a time when they weren’t always automatic best-sellers.
Thomas Edison: Between ages 30 and 35 he pioneered the lightbulb, the phonograph, and the carbon telephone. During that period he also filed for over 100 other patents that no one has ever heard of (including a SUPER creepy talking doll). 1093 patents total and yet the number of truly remarkable achievements can be counted on one hand.
Noticing a pattern here? In every field, even the most exceptional, “gifted” “geniuses” produced a ton of work that was forgotten, average, or below par.
for Complete article, click the picture or link.